PROLIGA Volleyball Championships as a Sports Industry and Strengthening the Economy

Abstract

PROLIGA Volleyball Championship has become the focus of public attention both domestically and abroad. The purpose of this study is to describe the economic turnover and also the income of the sports industry which has increased with the impact of PROLIGA. The research method uses descriptive quantitative survey techniques. The instrument uses a closed questionnaire. The research subjects were four coaches, three athletes, and two referees that involve in PROLIGA. The results of the data obtained showed that as many as 6 actors were involved in PROLIGA, 66.7% stated that PROLIGA events had a very high impact on economic development and the sports industry. While 3 respondents or 33.3% stated that the PROLIGA championship event was able to improve the economy of the parties involved and develop the sports industry for the surrounding community. None of the respondents stated that the PROLIGA event had no impact on the progress of the economy and the sports industry. Therefore, both national and international volleyball sports events are very good if they are packaged in an entertainment or show like in PROLIGA so that the impact is felt by many parties and will ultimately strengthen the community's economy.